Pages from my sketchbook
Here you’ll find a collection of projects crafted to capture personality, make an impact, and leave a lasting impression.
Ashore Digital
There’s no one quite as bold and colourful in web design as Ashore Digital. With an established brand ready to grow louder and more confident, Vicki approached me for a brand refresh that better reflected the fun and personality behind the business. Keeping the same name and values, I redesigned the identity to be bigger, bolder, and far more playful. Through the Brush Package, Vicki received a refreshed logo suite and all the brand assets needed to reintroduce her business with impact.
Charlotte Connelly
Charlotte Connelly approached me as she prepared to launch her first business, drawn to the hand-drawn and authentic qualities of my work. Working closely together, we defined a warm, earthy aesthetic that feels both feminine and sophisticated. Through the Brush Package, I delivered a full logo suite, illustrated icons, and a complete set of marketing materials, giving her everything she needed to confidently introduce her new venture to the world.
The Stitched Chronicle
The Stitched Chronicle came to me for a complete brand identity to launch their crochet pattern and figure design business. With a focus on appealing to both makers and buyers, the brand was built around storytelling, drawing inspiration from cosmic themes and the idea of an infinite creative universe. I developed a full logo suite and cohesive visual assets, designed to be applied seamlessly across their website, social media, and marketing materials, including packaging and bespoke label design.
ProPlants Nutrition
ProPlants Nutrition approached me to create a full brand identity for their new business launch. Ready to stand out from the usual sports nutrition imagery of kettlebells and avocados, I leaned into the earthy, natural feel of the brand and created a look that linked back to its more holistic beginnings. I developed a complete logo suite, icons, illustrations, and social media templates, then extended the brand into marketing materials, including roller banners and flyers, giving them everything needed to make a confident, impactful debut.
Curated Events
Ready to expand her travel business, Curated Getaways, this highly respected and successful travel agent asked me to design the visual identity for their new sub-brand, Curated Events. Focused on events that raise money for local charities, it was a project I was excited to be involved with. Working with Charlotte, we defined a vibe and mood deliberately distinct from the main brand, incorporating hand-drawn touches and playful elements, finished with a high-end colour palette that still carried a fun, party energy throughout.
Diverse Lives
Diverse Lives approached me with a unique request, using a drawing created by their daughter as the foundation for their business logo. The original artwork, a rainbow of concentric circles, was digitised and refined into a heart-led brand mark. I then developed a full logo suite, social media templates, and supporting brand assets for use across their marketing materials. Balancing this playful, personal visual with the professionalism of an established psychology practice was a challenge I truly enjoyed.
Pink Lemonade
Pink Lemonade is a collaboration that I am truly proud to be part of! Launched in mid-2025, I teamed up with a photographer and a web designer to create a comprehensive brand package tailored for female entrepreneurs. Bursting with vibrant pink energy and featuring a handmade touch, this full brand identity serves as a reminder that we are not an agency, but three small-business creatives on a mission to fizz up the branding industry. It was a joy to bring this vision to life!
Mind Your Head
Mind Your Head a mindfulness and meditation coaching company in Somerset, approached me as they prepared to launch their new venture. Together, we shaped a brand that feels calm, grounded, and approachable, reflecting the mindful experience they offer. I created a full logo suite and supporting visual assets, then extended the identity into print collateral - giving them everything they needed to introduce their serene, uplifting brand to the world.
Rachel Collins Photography
Rachel Collins Photography approached me for an updated logo suite. She was drawn to the hand-drawn, organic style I bring to my work and asked me to create a logo that reflected her profession while celebrating her love of nature and referencing her original acorn mark. As an already well-established business, updating the branding was a big responsibility, but the result...a delicate acorn transformed into flowing oak leaves. This gives her brand a refined, personal, and timeless identity that Rachel is overjoyed with.
Lola's Adventures
Lola’s Adventures transforms the ordinary act of dog walking into an exciting journey. For this comprehensive brand creation project, I aimed to connect the brand with Lola, the dog, while also embracing the adventurous spirit that awaits her and her friends. Something that will stand out in a sea of paw-prints in this industry. Handdrawn icons and illustrations beautifully unify this rustic brand identity, complemented by a natural colour palette.
Design Day
In addition to brand identities, I also have the opportunity to collaborate with multiple companies on either a retainer or ad hoc basis for a pre-scheduled Design Day. Drawing on the skills I’ve acquired over a decade in the art and design industry, these sessions can encompass a variety of tasks, including competitor benchmarking, crafting social media posts, and developing slide decks and reports.
Read some lovely words from previous clients
